Farming First’s 2015 campaign “The Story of Agriculture and the Sustainable Development Goals” has been shortlisted for a Gold EMEA SABRE Award under the “associations” category.
The shortlist was selected from among more than 2,400 entries in this year’s competition, which recognizes Superior Achievement in Branding, Reputation and Engagement. The campaigns were evaluated by a jury of more than 40 industry leaders.
Farming First’s campaign to showcase agriculture’s central role to many of the SDGs, beyond goal two of ending hunger, comprised of the interactive essay “The Story of Agriculture and the Sustainable Development Goals“, an expert blog series and a series of in-person advocacy tours with negotiators involved in the Post-2015 Intergovernmental Negotiations at the United Nations in New York. Agriculture was well-represented in the final outcome document, thanks to the had work of Farming First advocates and colleagues involved in this process.
The winner will be announced at the SABRE Awards ceremony in Berlin on 25th May 2016.